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blog posts

  • Overview of Google Tag Manager
    08/14/2020
    Data drives digital marketing. However, used alone, data has its...
  • How to Use Facebook Audience Insights for Your Business
    07/31/2020
    Social media is now enabling brands and businesses the...
  • How to Sell Products on Google Shopping
    07/17/2020
    If your products are not already advertising on Google...
  • Facebook Pixel vs Google Analytics Conversions
    07/03/2020
    For business, it’s important to differentiate Facebook Pixel and...
  • Facebook Shops
    Introducing Facebook Shops: How to create a branded store on Facebook & Instagram
    06/19/2020
    With every business going online, you cannot afford to...
  • Facebook Business Manager
    How to use Facebook Business Manager
    06/05/2020
    The Business Manager is a one-stop tool that helps...
  • The Facebook Advertising Pixel
    Facebook Ads: A Beginners Guide to the Facebook Pixel
    05/22/2020
    The Facebook Advertising Pixel The Facebook Pixel is perhaps the...
  • Canonical-and-301-Redirect
    The Difference between a Canonical and 301 Redirect 
    05/08/2020
    Canonical-and-301-Redirect   Content that shows up in more than one site...
  • Pay Per Click Tactics to Implement
    6 Pay Per Click Tactics to Implement During Fluctuations in Campaigns 
    03/29/2019
    Pay Per Click Tactics to Implement Although Per-Per-Click can...
  • Google Adwords
    The Basic Things to Consider with Seasonality and PPC 
    03/22/2019
    As a marketer, it is crucial that you fully...
  • Paid Social Ads
    Paid Social Ads: Which Platforms Should You Use? 
    03/15/2019
    Paid Social Ads: Which Platforms Should You Use?  The days...
  • Paid Search and Paid Social Strategy 
    How to Integrate a Paid Search and Paid Social Strategy 
    03/08/2019
    How to Integrate a Paid Search and Paid Social...
  • Facebook Ads vs Google Ads
    Google Adwords vs. Facebook Ads: Which One Should You Start Using First?
    03/01/2019
    Google Adwords vs. Facebook Ads: Which One Should You...
  • Google Adwords
    7 Free Must-Have Google Adwords Tools for PPC Success
    02/28/2019
    Since 2006, online advertising spending has risen from 6% to...
  • How to Use Google Analytics to Track Your Marketing Campaigns 
    02/22/2019
    The success of your marketing campaigns becomes a guessing...
  • Product Reviews
    Why Getting Product Reviews on Shopify is Important for Your Online Store
    02/15/2019
    The best e-commerce platform available on the market today...
  • Shopify Ecommerce Metrics
    7 Important Shopify Ecommerce Metrics You Need to be Tracking Religiously 
    02/08/2019
    7 Important Shopify Ecommerce Metrics You Need to be...
  • Shopify Store 
    How to Choose an Ecommerce Business Model for Your Shopify Store 
    02/01/2019
    How to Choose an Ecommerce Business Model for Your...
  • How To Start Marketing Your Online Store with PPC - Shopify 
    01/25/2019
    An effective and well-executed Pay-Per-Click (PPC) campaign can help...
  • What Can I Do to help my Shopify Store Rank in Search Engines? 
    01/18/2019
    About 79% of consumers in the US find and order what...
  • Wordpress Video Themes
    The 10 Best WordPress Video Themes in 2019 
    01/11/2019
    Whether your goal is to develop a membership website...
  • WordPress 5.0 Gutenberg Tutorial: How To Use The New Block Editor
    01/04/2019
    Say hello to the New Editor. The previous Wordpress...
  • How Online Reviews Affect Local SEO
    09/28/2018
    Anyone running a business knows that the most impactful and...
  • How to Get More Online Reviews: 10 Tips for Business Owners 
    08/28/2018
    For a small to medium size business it is...
  • The Importance of Collecting Reviews and Managing your Online Reputation 
    07/04/2018
    Today, having a positive online presence is important if...
  • 2018 Voice Marketing Best Practices 
    02/27/2018
    Brands and Small to Medium Size Businesses are currently...
  • Conversion Rate Optimization
    Conversion Rate Optimization Tips
    11/21/2017
    Conversion Rate Optimization Tips  The world of Conversion Rate Optimization...
  • The Year of Voice Search in 2017: What you needed to know?
    11/09/2017
    Voice search began to gain prominence around 2011, with...
  • Google Analytics 360 & the Move to Enterprise Analytics
    10/17/2017
    Google Analytics 360 & the Move to Enterprise Analytics   Odds...
  • The Facebook Advertising Ecosystem
    09/11/2017
      Facebook advertising has become increasingly data-intensive, more varied and...
  • Google Search Tappable Shortcuts Tutorial
    04/01/2017
      Google Search Shortcuts Tutorial  Search engines, in reality, do much...
  • How to Tell How Much Traffic your Website Gets
    03/24/2017
    You may have a number of different reasons for...
  • 5 major changes that could revolutionize social media this year
    03/23/2016
    How will social media evolve in 2016? Contributor Timothy...
  • How Video Marketing Will Change the Game for Marketers in 2016
    01/13/2016
    By Vala Afshar Chief Digital Evangelist, Salesforce 2015 was another pivotal year...
  • Why the mobile ad market is so dependent on app installs for growth
    11/10/2015
    Written By Garett Sloane              ...
  • The 5 Reasons Paid Search Will Be Second Behind Display Starting Next Year In The US
    11/04/2015
    Spend on display ads is projected to surpass that...
  • Negative Tweet About Your Brand? Here’s Why Responding Isn’t Enough
    09/01/2015
      Columnist John Donnelly III shares with Digital Swank why brands...
  • Digital Marketing: The 7 Essential Channels
    08/24/2015
    Written By: Jamie Turner When Henry Ford was selling automobiles...
  • The Generational Content Gap: How Different Age Groups Consume Content
    08/18/2015
    Columnist Kerry Jones shares recent research about online content...
  • Follow The Leader: How Starbucks Is Dominating Mobile Commerce
    08/13/2015
      Looking to step up your mobile strategy? Columnist Aaron...
  • Location Services 101
    07/23/2015
    Learn how native and third-party apps use your location...
  • How To Cement Your Local SEO Footprint In Google: 4 Easy Steps
    07/06/2015
    Building a solid foundation for local search visibility in...
  • 5 Steps To Jump-Starting Your Programmatic Strategy
    06/26/2015
    How do you unleash the benefits of programmatic advertising?...
  • Online Reviews, Reputation And How To Become Super Credible
    05/15/2015
    Looking to build your online reputation? Columnist Marcus Miller...

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Recent Posts

  • Overview of Google Tag Manager 08/14/2020
  • How to Use Facebook Audience Insights for Your Business 07/31/2020
  • How to Sell Products on Google Shopping 07/17/2020
  • Facebook Pixel vs Google Analytics Conversions 07/03/2020
  • Introducing Facebook Shops: How to create a branded store on Facebook & Instagram 06/19/2020

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